Saturday 4 June 2016

Advantages of eCommerce website development

Online shopping has become very common these days after the explosion of eCommerce websites. In fact, even retailers who have their stores in different countries of the world has opted for eCommerce website development as they have understand that it is something that is here to stay. Moreover, most people these days prefer shopping online over visiting stores and spending hours there. eCommerce solutions are offered by eCommerce website development in Bangalore and when looking for one, make sure that you go for a company that has only experienced eCommerce developers. Here are some of the benefits of owning an eCommerce website:
  • Low operational costs
  • Increase in customer base
  • Customer convenience
  • Easy to enter the market



Tuesday 17 May 2016

Easy ways to increase profits on your eCommerce site

Many of the eCommerce companies should be sitting in a far better situation today than they are, but, they continue to struggle because they’ve got caught up in the day-to-day operation of their business and put aside the most important activity that’s vital to eCommerce website development company’s long-term success – following a game plan.  We’ve all heard the old adage, when you fail to plan, you plan to fail. If you’re truly doing all that you can to ensure that your ecommerce business reaches its potential. Here are 25 ways to increase profits on your eCommerce site.

Make sure your site is built right!
Categorize products and services by how your customers will search for them
Powerful search capabilities
Great customer service

Get traffic to your website
Paid search engine marketing(SEM)
Search Engine Optimization(SEO)
Partnering sites
Affiliate sales
Currency
 Local currency
If you ship internationally, accept US currency payments

Shipping
 Provide shipping costs ASAP!
 Provide fair shipping prices
 Free shipping incentives

Brokerage Fees and Customs
 Do your research related to both brokerage fees and customs

Taxation 
 Make sure that your shopping cart is legal

Adding value
 Rate and comment on  your products and services
 Collect testimonials

Cross-sell
Complimentary products and services
Extended warranties
Recommendations
Others also bought
Spend only $10  more to qualify for free shipping

Communicate
 Email
Newsletters
Social media
Loyalty memberships

For more: yarddiant.com

Wednesday 4 May 2016

The 4 Biggest Challenges Facing eCommerce Businesses


Running a successful eCommerce business can be rewarding and challenging. If you sell a good product, it can be difficult to get the word out about your business if you don’t have a well-designed eCommerce website in India or marketing strategy. Despite the challenges of running an online business, there are still many opportunities available. The four of the biggest challenges ecommerce businesses face:
1. Implementing a content marketing strategy.
2. Building trust through your website.
3. Using big data to gain insights on customers.
4. Integrating mobile into your website.

Monday 25 April 2016

Top 8 Ways to increase eCommerce reviews


Online reviews have become an important feature of almost all of eCommerce websites, because they have been proven to boost sales, many shoppers base their decisions to purchase on positive reviews. Because of this, it’s important that you focus on increasing these reviews if you want to take your online business to new heights of success.
·         Offer free credits to customers
·         Increase user engagement
·         Focus on delighting loyal customers
·         Explore email marketing software
·         Leverage social media
·         Enable ratings and reviews on your site
·         Ensure complete customer satisfaction

Friday 15 April 2016

Content marketing for eCommerce websites


The most successful eCommerce website development companies in Bangalore already know product descriptions and product images are not enough to land a sale. Content marketing is the business trick of all size and shape use to drive traffic to your stores and land sales.

Video marketing: Video is effective and emotional. Using video to promote your brand, product or services make increase in search engine ranking, CTR, open rates and conversions. 
Blogging:  It helps to drive traffic to your website and convert that traffic into leads. Establish authority through blogging.
Social media marketing: It produce content that users will share with their social network to help your company increase brand exposure and broaden customer reach.

For more: https://www.yarddiant.com

Wednesday 13 April 2016

3 Quick creative content tips for your eCommerce website


eCommerce market is trending at a high pace every day, the companies need to stay active to bag each single chance to serve their potential customers. There are some tips to create your eCommerce website with user-friendly content.

Dynamic Blog
Frequently updated blog section integration into your business website helps it stay active on search engines. Choose blog topics and create the most relevant content, which includes appropriate information and must be fairly easy to read and understand.
Image Sharing
Along with the blog content, you must share one or more relevant images on social media with an added link to the particular blog published on our website. The user searching for a relevant image most likely clicks on it and redirected to targeted blog on your website.
Product Video
You can add product videos on your website, which show its 3D preview. By adding such videos under the product details section on your website, customers can have a better view of the particular product.


Sunday 10 April 2016

How to make eCommerce customers feel safe

How to adapt your brand’s marketing to online purchases
To ensure the success of your eCommerce website development in UK, you must adapt your marketing to sell on the Internet:           
Ø  Maximize the potential of data
Ø  Take care more than ever of the client
Ø  Use email retargeting
Strategies to increase confidence in your eCommerce

Ø   Use stamps of confidence
Ø  Put your phone number in a prominent place
Ø  Include physical store on Google map with its location
Ø  Include a photo of your team
Ø  Make sure the transaction is made with HTTPS
Ø  Include several payment method



Friday 8 April 2016

10 Quick tips to speed up your eCommerce website


A fast-loading, reliable website is necessary for a successful eCommerce website development in India. It’s widely cited that pages got to load in two seconds or less to avoid losing visitors. Speed is also vital for how well your site ranks in SEO. Here, I explain 10 ways to increase the speed of an eCommerce site and potentially lead to increased sales.
1) Reduce Size of Page
2) Use a Content Delivery Network
3) Use Caching and In-memory Technology
4) Compress Data
5) Specify Image Dimensions
6) Optimize Platform Configuration
7) Use Fewer ‘Round Trips’
8) Monitor Site Speed
9) Avoid Redirects
10) Use Fast Hosting Servers

Thursday 7 April 2016

The Do’s and Don’ts of eCommerce


As eCommerce specialists, we know how to build a successful eCommerce website. Everything you see on our websites has been cautiously thought out, skilfully executed and most significantly tested. Here are our top 12 Do’s and Don’ts of eCommerce sites.
Do…
1. Keep it clean
2. Add search functionality
3. Easy and logical user experience
4. Include unique and creative product descriptions
5. Good photography
6. Security/card icons
7. Up sell, cross sell related products
8. Design for all devices
9. Promote/offer free delivery
10. Include videos
11. Test before your site goes live
12. Make it personal
Don’t...
1. Overcomplicate the checkout process
2. Overload your homepage
3. Hide links
4. Add irrelevant page titles

Wednesday 6 April 2016

10 Deadly mistakes an eCommerce site should avoid


While optimizing the website for shoppers it’s important for an eCommerce website development in UK to avoid these mistakes to improve its conversions as well as provide a rewarding shopping experience.

1) Not Optimizing the Sites for Mobile
2) Not Paying Much Attention to Retargeting
3) Not Leveraging the Power of Visuals
4) Not Utilizing the Power of Social Media
5) Not Optimizing Ecommerce Websites for SEO
6) Ineffective ‘Call-to-Action’
7) Not Providing Customer Support
8) Poor Product Page Design
9) Slow Loading Pages
10) Not Doing A/B Testing
An eCommerce site requires much more than a selection of products and a link for buyers to purchase. So, avoid these mistakes if you wish to boost your eCommerce website conversion.


Monday 4 April 2016

How to take your eCommerce blog to the next level



Most of the eCommerce website development in USA is using the same techniques to market them. To make a distinct ecommerce website, then you must put some extra focus on your ecommerce blog. According to studies it is clear that most people use the eCommerce blog for their websites. So putting some extra focus on your ecommerce blog will not be a failure. The top tips to make your eCommerce blog to the next level are;
Ø  Use high quality images
Ø  Include  video content in the blog post
Ø  Optimize your each ecommerce blog post for search engine(SEO)
Ø  Custom development
Ø  Regular blogging
Ø  Generate unique content that is accessible for customers
Ø  Brand awareness

Thursday 31 March 2016

eCommerce checklist


Everything you ever wanted to know about eCommerce website development in Mumbai and way more.
Step1: Domain Name
Step2: Products – eCommerce Solutions / Smart Web Site Design
ü  Product Keywords, Title and Descriptions
ü  Size and Variations
ü  Product Categories
ü  Product Images
ü  Pricing Information
Step3: Payment Methods – eCommerce Solutions
ü  Merchant Account
ü  Payment Gateway Provider
ü  Business Bank Account
Step4: Currency –eCommerce Solutions
Step5: Taxes – eCommerce Solutions
Step6: Shipping – eCommerce Solutions
Step7: Technology Requirements – eCommerce Solutions
Step8: User Experience – eCommerce Solutions


Wednesday 30 March 2016

3 styles of Haul Videos for eCommerce marketing



Haul videos are proving be a major breakthrough in eCommerce business marketing efforts. According to Google, around 40 percent of shoppers who watched a product in a “haul” video went to the eCommerce website in India, increasing the chance of making a visitor into a buyer. Haul videos are basically videos in which mainly female shoppers describe their recent purchases in fashion, beauty products and home decor. They explain in details aspects such as product quality, product prices and shopping experience.

1) Sponsored Haul videos: eCommerce businesses directly contact haulers to make videos about their products.  
2) Parody videos: Instead of making traditional haul videos, eCommerce brands can add a comic twist with parody videos.
3) In house videos: eCommerce brands can make videos that help their customers in styling and dressing for events appropriately.

For more: https://www.yarddiant.com

Tuesday 29 March 2016

Importance of investing in your eCommerce website


An ecommerce store aims at selling products to a large range of population in a country and across the world. In fact, your overall prospects of business growth depend a lot on how your eCommerce website performs. You need to invest your time and efforts to design your eCommerce website.

Create an impressive site
The homepage of your website creates the first impression on your visitors. The online shoppers see the home page of the site before really logging in to your site. Put your top products on the home page of your ecommerce store. The home pages also influence the customers for shopping.

Change your information as your business grows
Your content on the store must change along with the transitional growth of your business. If you have made some policy changes, be sincere to convey it to your customers. This will enhance your image as a responsible and genuine ecommerce website.

Build your brand that works as hard as you do
You should not ignore the fact that hundreds of stores are in the market to compete for the attention of customers. Therefore, it is necessary to build a strong and a good identity of your ecommerce store.

Sunday 27 March 2016

5 Ways to use rich snippets for eCommerce websites


Properly implemented Structured Data Markup helps search engines deliver a lot of informative and descriptive results for eCommerce pages. eCommerce website development companies in Bangalore includes rich snippet pages get a much better click through rate, bring more sales and  channel a much bigger amount of targeted traffic. Generally, store owners simply add the markup tags to help Google identify costs, product availability and ratings. Meanwhile, there are some other little-known, yet very effective ways in which to use the structured data for eCommerce stores.

1. Adding a limited availability notice
2. Displaying a price range instead of a single price offer
3. Display Your Store Name and Site Architecture
4. Sitelinks Search Box
5. Showcasing a product with a video

Friday 25 March 2016

5 Proven ways to double your eCommerce revenue


To double your eCommerce revenue, here are some proven research backed tips to help you supercharge your eCommerce website development in Delhi and get better benefits from eCommerce.

1) Develop a Mobile Strategy
2) Ensure a Seamless Checkout Process
3) Enhance Your Website by Taking Advantage of Website Trust Seals
4) Improve Your Website Speed
5) Develop a Solid Email Strategy

Monday 21 March 2016

How to reduce eCommerce bounce rate


Bounce rate is that the percentage of single page visitors to a website. Visitors can leave in different ways;  by closing the browser window, hitting the back button, typing a link into the address bar or clicking on a link to an external site. On most websites, you want visitors to convert by clicking through to another of the site’s web pages. But if the visitor bounces means the visitor didn’t find what he or she was looking for or the web page was too difficult use. For eCommerce website development in Chennai a high bounce rate isn’t something to be ignored. You can lower your eCommerce website bounce rate in 7 steps.

1) Make navigation simple
2) Provide good content
3) Enhance usability
4) Use good layout
5) Speed up page load time
6) Optimize for mobile
7) Remove pop-up advertisements

Sunday 20 March 2016

How to select the best live chat software for your eCommerce website


It is a well-known fact that websites with live chat create additional sales than others. It is one of the best methods available to clarify all the pre-sale and post-sale queries of customers. If eCommerce website development in Chennai implementing customer support through Live Chat, you are on the right track.

It is important to choose a Live Chat technique that can answer customer concerns even when an agent is far away from their computer.

Live chat software should be able to integrate with smart phones. It is better to find live chat software that will work on the majority of mobile browsers. 

Some live chat applications require business owners to install operator software on all business computers while others offer services online. Live chat software that offers its services online are often more cost effective than installing software on all business computers.

Live chat was introduced to the world in order to provide fast solutions to customer concerns. Therefore, the live chat software you choose, should offer fast responses with ready answers.


Friday 18 March 2016

How to build a trustworthy eCommerce site

A typical new visitor to your website will determine whether to stay or leave within the first 15 seconds. There are a lot of small things that add up to a website that people trust.  This will go through your eCommerce website development in India that you should work on in order to achieve this: your homepage and landing pages, your product pages, and your check out process. Here’s 7 ways to make your site seem more trustworthy at first glance.

Ø  More Accessible= More Trustworthy
Ø  Add an “About” page that tells your company’s story, as well as a contact page that lists an address
Ø   Display any awards for customer service or corporate successes
Ø  If your company has been around for awhile, show off the number of years it’s been in business
Ø  People like hearing that others had a good experience with your company
Ø  Include any positive news coverage about your brand
Ø  Remember to have a  social media presence

Wednesday 16 March 2016

Why is eCommerce important for business?




You can purchase and sell almost everything at your doorstep with the magic of eCommerce. eCommerce is one of the cheapest means of doing business as it is eCommerce website development in Bangalore that has made it possible to reduce the cost of promotion of products and services. Many companies can benefit from having their own eCommerce site. As well as selling a physical product, eCommerce can be used to sell digital products, making it a flexible solution for all kinds of businesses. There is no time barrier in selling the products. One can log on to the internet even at midnight and can sell the products at a single click of mouse.

1) eCommerce Influences Purchase Decisions
2) eCommerce Taps into Social Media
3) eCommerce Is Convenient
4) eCommerce Can Broaden Your Brand
5) eCommerce Offers a Personalized Experience


Tuesday 15 March 2016

Tips for selecting the best Magento development service


Magento is one of the best eCommerce platforms for developing eCommerce websites. With the best services offered by Magento, it is now the best trusted and recommended ecommerce open source platform. With the wide range of features, the business owner gets a fully customized and user friendly eCommerce websites helps to meet the customers expectations.
Experience
You must adopt a Magento developer or developing agency with minimum 2 years experience and also have experience in working with two or more projects.
Cost Estimation
You must confirm the whole charges required for your eCommerce website development in USA or updating your store in future.  
Communication
It is very important that after starting the project you must need to contact them regularly. And also ensure that both of you have known a common language to discuss freely.
Portfolio
If you want to know more about the developer or development agency then you must checking their portfolio.

For more: https://www.yarddiant.com

Monday 14 March 2016

The 6 best eCommerce platforms for small businesses


 In order to get your business up and running though, you'll still need to pick the right infrastructure.  You need a great eCommerce website development in UK for starters, and you'll need to choose an    eCommerce platform to go with it. So how do you go about picking the right eCommerce platform?  There are dozens of eCommerce platforms available to run a Web store, and with so many choices,    it’s hard to decide which one to use. The most popular eCommerce platform  listed below.
·         Symphony Commerce
·         Squarespace
·         Magento
·         CommerceHub
·         Drupal Commerce
·         Shopify

Thursday 10 March 2016

4 Simple Reasons Your Website Isn't Converting Visitors into Sales



eCommerce website development companies in Bangalore attracting website visitors through email marketing, social media marketing, pay-per-click marketing and search engine optimization. Your traffic is highly targeted; and let’s assumes you are selling the exact product or service that your visitors want. You also have the lowest price online, yet you still aren’t converting sales. Sometimes an easy website problem will drastically hinder your sales. Here are four reasons why your website won’t be converting as well as you would like.

                 1. Your website provides a horrible mobile experience
                 2. Customers are required to create an account to complete the checkout process
                 3. You don’t offer any visible discounts, special offers or free shipping
                 4. Your website speed and load time are painfully slow


Wednesday 9 March 2016

What's essential for a good ecommerce website?



There are several features which will probably help you to boost your web store usability and increase its profitability. eCommerce website development companies in India  follow these 9 tips to build ecommerce websites customers will love.

1) Clear Logo
2) Deals, Freebies and free shipping
3) Latest news and most popular products
4) Brand Products
5) Shopping Cart, Login Box and Search Box
6) Payment Systems Icons
7) Social Media Links
8) Phone numbers and online chats
9) Store Finder


Monday 7 March 2016

How to Personalize Customers eCommerce Experience



We must personalize our eCommerce business for customers because eCommerce personalization increases your conversion rates. Most of the eCommerce website development companies in Chennai collect large amounts of customer data and it would help in personalize communication with your customers. These are the valuable personalization strategies to deliver personal experiences.
o   Product Recommendations
o   Guided Selling
o   Personalized Ads
o   Dynamic Content
o   Personalized Emails

Sunday 6 March 2016

Top 7 Ways to Improve Conversion of Your Ecommerce Store


A well optimized ecommerce stores can mange substantially large aggregate of clients. If a consumer isn’t confident in your ecommerce store, they’ll shop somewhere else that inspires that confidence. You have a chance to establish trust from the beginning. For this, most 
eCommerce website development companies in Bangalore  follow these 7 things to accomplish more conversions.
1) Include a Phone Number
2) Accept Variety of Credit Cards and Debit Cards
3) Get Reviews or Testimonials
4) Social Media Presence
5) FAQ and Policy Pages
6) Professional Looking Website
7) About Us Page


Thursday 3 March 2016

7 Social Marketing Tools You Absolutely Must Use for Your Ecommerce Business



When it comes to eCommerce website development in Mumbai business, there are many social marketing tools out there, constantly improving and multiplying. They are,  
§  PostAcumen
§  Quora’s Social Media Marketing Forum
§  Piktochart
§  Brand24
§  Topsy
§  Open Site Explorer
§  BuzzStream

Wednesday 2 March 2016

Why Is Video so Important for Ecommerce?


Product videos can have an incredible ability to increase conversions by better helping people understand your product and provide customers with as much information as possible about the products you offer. Many eCommerce website development companies in USA produce quality videos for their eCommerce site.
The most important reasons using video for your online store:
Google Love Video
Google displays a mix of search results which include image, video, maps, news, and other mediums in addition to regular search results.

Video Is More Shareable  & Clickable
People are more likely to share videos than text pages.

Video Captivates
Video let you to engage an audience that may dismiss the information you would otherwise convey through text. 



Sunday 28 February 2016

How to make your eCommerce Website Stand Out From the Crowd?




Making your eCommerce website stand out from others is one of the important factor in eCommerce website development in UK.  The important tips for making your eCommerce website stand-out are,

Forcing Website Launch
The website should launch only after completing the whole process, otherwise the eCommerce website you launched doesn’t perform well.

Focus on the User
To focus on your user by offering proper pricing, Free shipping and also make the checkout process easy with simplified shopping carts.

Testing and Analytics
It helps you to understand what is getting wrong with your eCommerce website and had a chance to fix all the issues on your website.

Include Social Features
Users can easily post their reviews about your product through social media and thus you can make your product acceptable for the customers.

Search Engine Optimization
SEO will help you to competitive in this industry for a long time by using proper SEO methods.

For more refer: https://www.yarddiant.com


Tuesday 23 February 2016

How Blogging helps your eCommerce Business


Blogging is one of the most ways to build more audience and also for increasing traffic by attracting new visitors to your eCommerce website. If you need traffic to your eCommerce website development in UK, Frequent Blogging is a best way to attract traffic to your website.

Rank Better in Search Engine
Blogging helps you to rank better in search engines. By frequent blog posting, the web pages of your website get increased and then the search engines have a better impression towards your website. And it helps in ranking.

Blogs for Marketing
Blogs helps you to get noticed, By Social Media shares and marketing the blog helps your website more to easily get noticed.

Perfect Place to Make Announcements
Latest announcement like new products and services also can be included in the blog which helps your audience.

Friday 19 February 2016

5 Tips to Engage your Ecommerce customers




When you are spending money and time to developing an eCommerce website then you must definitely make your customers engaged with the website. Then only the customers will come back to your eCommerce website development in Chennai and make the purchase again and again.
5 tips to engage your eCommerce customers are,
Personalization
If you are offering a better personalized experience for your customers then it is sure that consumers will come back to your eCommerce website again and again to shop the products.
Blogging
Blogging allows you to offer new information and tips about the product. Launching of new products can be announced through this blog and thus the engagement increases.
Live chat
You can answer the customers questions and provide them a perfect solution with in no time with the help of live chat.
Newsletter
With the help of newsletter you can share info and tips of the services provided by your website, Launching of new products and services can be send through the newsletter.
Social Media
Posting promotional messages, Discounts, Offers, Info about new product and services through social media  helps you to get the customers engaged with the eCommerce website.

For more refer: https://www.yarddiant.com


5 ways to Increase the Email Clicks for eCommerce Website




Driving traffic is very important to an eCommerce website; there are many techniques to drive traffic to your eCommerce website. Email marketing is one of the main techniques to drive traffic. Email marketing is very effective for all eCommerce websites to drive more sales. The top 5 tips to increase the clicks in email for your eCommerce website development in Bangalore are,

        Including social sharing options
 Including any one social sharing option will produce more than 30% of the clicks in the Email. So  make sure to add social sharing option in your email for readers to share the email to their friends  and relatives.

       Use Video to Increase Clicks
 Video engage more with customers than any other texted content. Embedding video in the email      helps the readers to play the video in a single page.

Make it urgent
 Product marketers will put limits to the offers which make the client click easily.

Use buttons
 Use buttons in your email; it will definitely help you get more conversion rates.

 Make less Content
 You must use less and interesting content in your email, Interesting content will attract customers to your email.


For more refer: https://www.yarddiant.com